24x7Media - Latest Comments

Re: Elon Musk – Co-Founder of Tesla

Dennis Carpenter — Thu, 28 Jun 2012 11:05:40 -0000

Elon Musk's Incredible Month http://www.businessweek.com...

Re: 30 Day History of the #CoWorking Hashtag – Infographic

Peter Chee — Fri, 20 Apr 2012 03:13:43 -0000

Thanks for putting this together and for mentioning @thinkspace. Visual.ly rocks.

Re: Google+ Hits a Home Run With New Design

Dennis Carpenter — Wed, 11 Apr 2012 15:47:44 -0000

I agree and the timing of this update is perfect. Right after the other recent industry announcements

Re: Google+ Hits a Home Run With New Design

Denise Sonnenberg — Wed, 11 Apr 2012 14:42:13 -0000

I'm lovin' this new format. So much easier to see what is going on and take it all in.

Re: The Marketing Funnel is Now a Circle in the Social Media Age

Dennis Carpenter — Sun, 25 Mar 2012 19:01:53 -0000

Thanks Gina. I would love to know how your presentation goes and how the Circle concept is received. I introduced this concept to my Social Media Mastermind group, and even though they are thought leaders, they pushed back a little. Keep me informed.

Re: The Marketing Funnel is Now a Circle in the Social Media Age

Gina Carr — Sun, 25 Mar 2012 13:51:00 -0000

Excellent article. I love the Marketing Circle concept. I'm going to use it in a presentation I'm doing this week.

You are so right that brands need to speak with ONE AUTHENTIC voice. In SOCIAL media, people want to do business with PEOPLE - not some nameless corporate bot.
Love this: A connected brand continuously connects and engages with people when they want, where they want, and how they want through social media.

Re: 10 Trends on How You Read Your News

Dennis Carpenter — Thu, 22 Mar 2012 15:45:23 -0000

I have an App on my phone called Pulse, that is the best news interface I have ever had. You should give it a try.

Re: 10 Trends on How You Read Your News

Dennis Carpenter — Thu, 22 Mar 2012 15:44:33 -0000

Yes, both the medium and the delivery are changing.

Re: 10 Trends on How You Read Your News

Sally K Witt — Thu, 22 Mar 2012 13:59:35 -0000

Being online certainly changes how I get the news. I am mostly home, so I don't use mobile.

Re: 10 Trends on How You Read Your News

Rick Clark — Thu, 22 Mar 2012 00:53:33 -0000

I've always been a bit of a news junkie, but now it finds me first. I like that!

Re: 10 Trends on How You Read Your News

Dennis Carpenter — Wed, 21 Mar 2012 18:38:03 -0000

Since I have added the Pulse App to my Android, I find myself reading news using that app much more than other sources. Love the layout and use of that app.

Re: 10 Trends on How You Read Your News

Dennis Carpenter — Wed, 21 Mar 2012 18:36:28 -0000

Thanks for the comment Matt. I really think that Question 2 was a poorly written question because it had a qualifier, “very often” - I will follow-up and get some more info about additional results for this question.

Re: 10 Trends on How You Read Your News

Matt Shirley — Wed, 21 Mar 2012 18:02:03 -0000

Numbers 2 and 3 really surprised me. Although perhaps #2 can be attributed to the fact that social media is still a young man's game (for now.) And young people still aren't too interested in news.

Re: 10 Trends on How You Read Your News

Fabrizio Faraco — Wed, 21 Mar 2012 10:17:58 -0000

You got the good point Dennis. It is true we consume more news since we got more mobile device. We use commuting as a moment to consume them. It reminds me when the first introduction of laser printers made the paper consumption to grow, because we tend to print more draft before get the final original.

Re: The Marketing Funnel is Now a Circle in the Social Media Age

Dennis Carpenter — Sun, 18 Mar 2012 11:10:34 -0000

Love Gary V's enthusiasm. I think the term media will always be used, but the "media" institution is evolving at lightspeed.

Re: The Marketing Funnel is Now a Circle in the Social Media Age

Dennis Carpenter — Sun, 18 Mar 2012 10:59:45 -0000

Appreciate your comments. Curious, at what point does brand recognition influence you? At any?

Re: The Marketing Funnel is Now a Circle in the Social Media Age

Dennis Carpenter — Sun, 18 Mar 2012 10:58:08 -0000

Love your feedback, thanks

Re: The Marketing Funnel is Now a Circle in the Social Media Age

Mindy Koch — Wed, 14 Mar 2012 22:07:13 -0000

I love the concept that marketing is now a circle of trust. I love the marketing evolution that social media has created and am glad to see that customers and companies are no longer disconnected. We aren't "marks" or "demographics" or nameless faces anymore. Each customer has the ability to profoundly affect the reputation of a company with social media - and we do need to have a circle of trust now.

Re: The Marketing Funnel is Now a Circle in the Social Media Age

Fabrizio Faraco — Wed, 14 Mar 2012 19:21:18 -0000

Agree 100%, Dennis. Few realised that social media marketing is not just marketing on social media

Re: The Marketing Funnel is Now a Circle in the Social Media Age

Rick Clark — Wed, 14 Mar 2012 19:13:10 -0000

Dennis, I agree. I lean towards the terms legacy media and social media. Both remain prevalent because so many businesses still don't fully embrace social media exclusively. They shouldn't. They haven't developed the new skill set required to formulate a "digital" marketing strategy. The young turks all want it to happen too quickly... wait a sec... it's gotta bounce off a satellite first! Jeez. Relax!

Re: The Marketing Funnel is Now a Circle in the Social Media Age

Matt Shirley — Wed, 14 Mar 2012 18:13:33 -0000

I know as a user my preferences are now much more based on a community feel rather than something as simple as brand recognition. Why would I choose a restaurant/hotel/food based on recognition when I have a pool of thousands of experienced users to fall back on?

Re: The Marketing Funnel is Now a Circle in the Social Media Age

Matt Shirley — Wed, 14 Mar 2012 18:12:19 -0000

I know as a user my preferences are now much more based on a community feel rather than something as easy as brand recognition. Why pick a hotel/restaurant/food I know will be just safe when I can get insight from thousands of experiences users?

Re: The Marketing Funnel is Now a Circle in the Social Media Age

Dennis Carpenter — Wed, 14 Mar 2012 18:10:04 -0000

Agree, no model fits every situation, and agree that marketing and sales are intertwined at every step of the process.

Re: The Marketing Funnel is Now a Circle in the Social Media Age

Dennis Carpenter — Wed, 14 Mar 2012 18:08:43 -0000

Great, glad we inspired.

Re: The Marketing Funnel is Now a Circle in the Social Media Age

Dennis Carpenter — Wed, 14 Mar 2012 18:08:19 -0000

Great example. Thanks for sharing.